Senior Marketing Automation Specialist (CRM & Funnel Management)

Department: Marketing

Location: Remote - Global

Compensation: $1,200 - $2,000 / month

Description

Company Info

The Scale Space is a marketing agency that runs full-funnel growth for clients: paid ads, automation, and strategy. Small, fast-moving team based in North Hollywood, CA, operating fully remote. The promise to clients is revenue, not traffic, clicks, or vanity metrics.

• Company Website: https://thescalespace.com/
• CEO LinkedIn: https://www.linkedin.com/in/rickgaisie/
  
  

Compensation & Logistics

• Base salary: $1,200-$2000/month, based on experience
• Fully remote, work from home, permanently
• Full-time, 8 hours/day with breaks, PST/PDT
• Working hours: 9am to 5pm PST
• Sole full-time commitment
  
  

Mission

Own the marketing automation layer for every client we have. GoHighLevel and HubSpot are the two CRMs you'll live in day to day, build automations, manage funnels, create forms, and the messaging flows that catch leads after the ad does its job, then keep all of it running. Zapier ties the rest of the stack together. When follow-up fires late, a form stops passing data, or a sequence goes quiet, you are the person who finds it and fixes it, ideally before anyone notices.

What This Role Actually Is

Every client we onboard gets a CRM and a set of automations behind their ads. Those systems are the difference between a client getting leads and a client getting revenue, and we are hiring one person to own all of it.

You will work across roughly 8 to 10 client accounts. GoHighLevel and HubSpot are where you will spend most of your time, split across our client base, and Zapier is how you connect them to everything else. If you've also worked in ManyChat or other automation tools, that's a strong plus.

This is mostly heads-down build work. You are not running client calls. Occasionally you will jump into Slack to answer a client directly when something automation-related breaks and they need a straight answer fast.





Key Responsibilities


Build and maintain the CRMs

• Set up and configure client sub-accounts in GoHighLevel from our templates
• Configure pipelines and stages to match how each client's business actually runs
• Set up and maintain HubSpot workflows, pipelines, and forms for the clients running it
• Keep contact data, tags, and custom fields clean enough to be useful
  
  

Build the automations

• Appointment reminders, no-show follow-up, lead reactivation, nurture and re-engagement sequences

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• Email and SMS flows triggered off real behavior, not just time delays
• ManyChat flows for Instagram and Facebook DM automation, comment-to-DM triggers, and UTM tracking into the CRM
• Calendars, booking flows, and the notification logic around them
  
  

Connect the systems

• Build and maintain Zapier workflows tying the stack together
• Keep data moving cleanly between platforms and pick up new tools quickly when a client's stack requires it
• Debug integration failures rather than escalating them
  
  

Build funnels and forms

• Build funnels, landing pages, and forms in GHL
• Make sure what they capture lands where it should, and that it works on mobile
  
  

QA and ownership

• Test every build end to end before it goes live. Trigger the automation yourself, confirm the message sends, confirm the record updates, confirm the notification fires.
• Run a regular health check across all client accounts and catch what is broken before the client does
• When you build something new, check what it touches. New automations break old ones more often than anyone admits.
• Fix it, then say what you fixed and why it happened
  
  

Document it

• Keep a current record of what is built, for which client, and how the pieces connect
• Short Loom walkthroughs for anything the team will need to understand later
• Nothing important should live only in your head
  
  
  
  

KPI's, Desired Experience & Competencies:

KPIs:

• Build accuracy and rework rate; issues caught internally versus reported by clients; automation uptime across accounts; onboarding turnaround on the automation side; documentation kept current.
  
  

Desired Experience & Competencies:

• 2+ years building marketing automations across multiple client accounts. Running automation for one business is a different job. We need someone who has worked across many and knows where these systems get fragile.
• GoHighLevel across multiple sub-accounts. This is the platform you will live in. Automations built from scratch, not cloned from a template someone handed you.
• HubSpot. Workflows, pipelines, and forms. Several of our clients run it.
• ManyChat. DM automation, comment triggers, and passing tracking data back into the CRM.

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• Zapier. Multi-step workflows with filters, lookups, and error handling.
• Fluency across automation tooling generally. New platforms show up constantly. You should be the kind of person who gets into an unfamiliar tool and has it working the same week.
• Funnels and forms: you have built them and know how they behave on mobile.
• Self-QA discipline. This is the one we screen hardest on. You test your own builds before they ship, every time.
• Systems thinking: you ask what a change affects before you make it.
• Written communication: you can explain a technical problem in plain language to someone who is not technical, including a client in Slack.
• AI-native: you use AI tools daily to work faster.
• Sole full-time commitment
  
  
  
  
  
  

What Success Looks Like:


First 30 days

• Audited every client account and documented what is actually built in each one
• Named the top automation gaps and quality issues across the book, with proposed fixes
• Shipped at least two fixes or builds end to end, self-tested
  
  

First 60 days

• Running the health check independently across all accounts
• Caught and fixed issues before clients raised them
• Owning the automation side of new client onboarding without hand-holding
  
  

First 90 days

• Owns the full automation layer with light oversight
• Proposed and shipped improvements that made the whole system more reliable, not just patched individual accounts
• The person the team trusts when something in the stack is behaving strangely
  
  

Who This Is Not For

• People who ship builds without testing them
• People who build in isolation and break three other automations doing it
• People who escalate a problem instead of solving it
• People who go quiet when they are stuck
• People who need a ticket before they will act
• People looking for a quiet remote job to coast in