S

Senior Marketing Analyst (Data-Driven Performance Optimization)

Remote
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AI Summary

Lead data-driven marketing analytics for SDG’s global social discovery platforms, optimizing campaign performance and business KPIs. Develop reports, integrate multi-source data, and provide actionable insights to enhance advertising efficiency. Requires strong technical/analytical background, SQL proficiency, and A/B testing expertise.

Key Highlights
Fully remote role in a globally recognized social discovery company
Focus on data integration, performance monitoring, and campaign optimization
Critical role in transforming virtual intimacy and global social connections
Key Responsibilities
Develop, fill out, and optimize weekly/monthly marketing reports for global products
Monitor daily KPIs, detect deviations, and investigate root causes for advertising campaigns
Integrate and visualize data from disparate sources to support decision-making
Prepare analytical reports and provide data-backed recommendations to improve campaign performance
Technical Skills Required
Google Sheets (Pivot Tables) MS SQL A/B Testing
Benefits & Perks
Fully remote work with global team
28 calendar days vacation + 7 wellness days annually
Health benefits (up to $1,000/year compensation for non-eligible employees)
50% coverage for professional training and international conferences
Workplace reimbursement (up to $1,000 every 3 years)
Internal gamified gratitude system with merchandise/team-building rewards
Corporate discounts for English lessons
Nice to Have
Basic knowledge of Python
Familiarity with Google Analytics/Google Tag Manager
Experience with Google Adwords
Experience with BI tools (Tableau, Superset, etc.)

Job Description


Social Discovery Group (SDG) is a group of social discovery companies. SDG solves the problems of loneliness, isolation, and disconnection - transforming virtual intimacy into the new normal. SDG’s products redefine the way people interact and connect with one another.

Our portfolio includes social entertainment platforms designed to connect people online across different cultures and regions of the world.

We bring together a team of like-minded people and IT professionals who specialize in creating and developing globally impactful social discovery products. Our international team of digital nomads works remotely from all over the world.

We’re proud to be a two-time “Great Place to Work” winner (USA & Japan, 2024–2025) and a Top-5 Company for Work-From-Anywhere Jobs (FlexJobs, 2025).

We are looking for a Senior Marketing Analyst.

Your main tasks will be:

  • Developing, filling out and optimizing weekly and monthly marketing reports;
  • Daily monitoring of key business performance indicators of products, advertising campaigns, timely notification in case of significant deviations from the norm, searching for and explaining the reasons;
  • Integrating data from different sources and their visualization;
  • Preparing various analytical sections (summary reports) on advertising campaigns to find ways to optimize;
  • Developing practical recommendations for improving key performance indicators of advertising campaigns.

We expect from you:

  • Higher education (technical/mathematical/economic education);
  • Excellent knowledge of Google Sheets (free handling of pivot tables);
  • Basic knowledge of MS SQL;
  • Experience with A/B testing
  • Knowledge of mathematical statistics is critical 
  • English level is B2+.

    Nice to have:
    - Basic knowledge of Python;
    - Familiarity with web analytics: Google Analytics, Google Tag Manager;
    - Experience with Google Adwords;
    - Experience with BI tools (Tableau, SuperSet, etc).

What do we offer:

  • REMOTE OPPORTUNITY to work full-time;
  • The initial pay level or pay range for this role will be shared with candidates during the recruitment process and before the commencement of employment;
  • Vacation 28 calendar days per year;
  • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
  • Bonuses up to $5000 for recommending successful applicants for positions in the company;
  • 50% payment for professional training, international conferences, and meetings;
  • Corporate discount for English lessons;
  • Health benefits. According to the paychecks, if you are not eligible for corporate medical insurance, the company will compensate you with up to $ 1,000 gross per year per employee. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children);
  • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in our offices or co-working locations. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
  • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for our merchandise, team building activities, massage certificates, etc. 

Sounds good? Join us now!

The initial pay level or pay range for this role will be shared with candidates during the recruitment process and before the commencement of employment.


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